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Mooncake Packaging Design

Project Included


Packaging Design

Project Overview




Limited minimal mooncake packaging design, designed specifically for the
Mid-Autumn Festival. 

The entire theme of the packaging design was (团圆)," gathering ". The core idea was to encourage people to get home, gather with family and friends on this day.

.Every single box is fully handcrafted and designed with Integration of modern minimalism and traditional Chinese style of design. 

A total of four mooncakes inside with each of their individual tagline and story.

Name, Title

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